Comments on: Move from Abundance http://nishantmehrotra.com/2009/11/20/move-from-abundance/ random thoughts, ideas on marketing Tue, 15 Nov 2011 04:04:48 +0000 hourly 1 http://wordpress.com/ By: cause driven marketing « nishant mehrotra http://nishantmehrotra.com/2009/11/20/move-from-abundance/#comment-134 Sat, 07 Aug 2010 07:49:49 +0000 http://nishantmehrotra.com/?p=234#comment-134 [...] every purchase.  Why? Because people attach themselves to brands they relate to. Because they feel good about those brands. Make your business stand for something!  The beer drinkers or grocery consumers will buy products [...]

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